Memorization of Quran through Mobile Application in the Era of Transformative Marketing

Abstract

The carriage of Schooling services in whole world, particularly for developing countries in Asia, is impacted by scarcity of resources and security challenges. Beside sacristy of resource and security challenges the religious institutions (Madarsas) are blamed for their basis, administration, tenacity, funding, pedagogy, curricula, relations with the state, and global violence since menacing incident of 9/11. One of core subjects of Madaras is Teaching and memorizing Quran. Although Alternatives to Madaras Quran teaching since years informally people are home schooling or sending children to neighbors. However digital evolution can help all Madrasas, parents and teachers in better way. In era of transformative marketing where customers, users or learners of any product or service or course customized solutions are available, similarly, in only Quran learning, memorization and teaching there are several websites and mobile applications which offer customized services. Current research paper enlists more than 100 mobile applications for Quran learning and memorization. It investigates in detail top fourQuran memorization mobile applications through analyzing users’ feedback. Most of the users are happy with the mobile applications experience. The top improvement areas in existing mobile applications are background play, Recitation speed low or high option, User friendly, free mobile application. Users are not happy charging apps, In return people suggest the application to have donation option so that, those who cannot afford to buy subscription, learn and memorize Quran. The mobile applications listed in the research paper are also helpful for elders who want to read and memorize Holy Quran. The study can be helpful for academics and practitioners to improve the Quran memorizations applications.