Presentation of Pakistani Political Regimes in the Editorials of The Washington Post and The New York Times: An Empirical Investigation of Propaganda Techniques and Media Frames
Keywords:
Propaganda techniques, media frames, inter-media agenda setting, political regimes, quantitative content analysis, ANOVA, Chi-SquareAbstract
The present article explores propaganda techniques and frames presented by US elite post 9/11 newspapers during three Pakistani political regimes i.e. General Pervez Musharraf, Asif Ali Zardari and Mian Muhammad Nawaz Shareef, for Pakistan. Editorials of The Washington Post and The New York Times were selected due to their inter-media agenda setting function. Quantitative content analysis of data ( ), through a census study showed that mostly negative propaganda techniques and frames were used to present Pakistan The political regime of General Pervez Musharraf received the most number of negative media frames. A statistically significant difference among political regimes and propaganda techniques was found through ANOVA and significant association was found between political regimes and media frames through Pearson Chi-Square. It is concluded that US elite media gives unconditional negative coverage to Pakistan no matter whose political regime is.